Grow MagicWizard (ABN: 12 345 678 901) is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, book our tours, or interact with our services.
1. Information We Collect
Personal Information
We may collect the following types of personal information:
- Contact Information: Name, email address, phone number, mailing address
- Booking Information: Travel preferences, accommodation requirements, dietary restrictions, emergency contacts
- Payment Information: Credit card details, billing address (processed securely through third-party payment processors)
- Identity Information: Passport details, age, nationality (as required for tour bookings)
- Medical Information: Health conditions, mobility requirements, allergies (only as necessary for tour safety)
Automatically Collected Information
- IP address and browser information
- Website usage data and analytics
- Cookie and tracking technology data
- Device information and operating system details
2. How We Use Your Information
We use collected information for the following purposes:
Service Provision
- Processing and managing tour bookings
- Providing customer support and responding to inquiries
- Coordinating travel arrangements with accommodation providers and activity operators
- Ensuring tour safety and emergency preparedness
Communication
- Sending booking confirmations and travel information
- Providing pre-departure briefings and tour updates
- Sharing travel tips and destination information
- Marketing communications (with your consent)
Business Operations
- Improving our services and customer experience
- Conducting market research and analytics
- Compliance with legal and regulatory requirements
- Fraud prevention and security monitoring
3. Information Sharing and Disclosure
We may share your information in the following circumstances:
Service Providers
- Accommodation providers for room bookings
- Transportation companies for transfers and flights
- Activity operators for tour experiences
- Payment processors for secure transaction handling
- Insurance providers for travel coverage
Legal Requirements
- Government agencies as required by Australian law
- Emergency services in case of medical emergencies or safety incidents
- Law enforcement agencies when legally required
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity, subject to the same privacy protections.
4. Data Security
We implement comprehensive security measures to protect your personal information:
- SSL encryption for all data transmission
- Secure servers with firewall protection
- Regular security audits and vulnerability assessments
- Access controls limiting employee access to personal information
- Secure disposal of personal information when no longer needed
However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
5. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to:
- Remember your preferences and settings
- Analyze website usage and improve functionality
- Provide personalized content and recommendations
- Enable social media integration
- Support marketing and advertising efforts
You can manage cookie preferences through our cookie consent banner or your browser settings. For detailed information, please review our Cookie Policy.
6. Your Rights and Choices
Under Australian Privacy Principles, you have the following rights:
Access and Correction
- Request access to your personal information
- Correct inaccurate or incomplete information
- Update your contact preferences
Marketing Communications
- Opt-out of marketing emails using unsubscribe links
- Update communication preferences in your account
- Request removal from marketing lists
Data Portability and Deletion
- Request a copy of your data in a portable format
- Request deletion of your personal information (subject to legal requirements)
7. International Data Transfers
Some of our service providers may be located outside Australia. When we transfer your information internationally, we ensure:
- Adequate protection through contractual safeguards
- Compliance with Australian Privacy Principles
- Appropriate security measures are maintained
8. Data Retention
We retain personal information for different periods depending on the purpose:
- Booking Records: 7 years for tax and compliance purposes
- Marketing Data: Until you unsubscribe or request deletion
- Website Analytics: 26 months for Google Analytics data
- Payment Information: As required by payment card industry standards
9. Children's Privacy
Our services are not directed to children under 16. We do not knowingly collect personal information from children under 16 without parental consent. If you believe we have collected information from a child under 16, please contact us immediately.
10. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of significant changes by:
- Posting an updated version on our website
- Sending email notifications to registered users
- Displaying prominent notices on our website
Your continued use of our services after changes take effect constitutes acceptance of the updated policy.
11. Contact Information
For questions about this Privacy Policy or to exercise your privacy rights, contact us:
Privacy Officer
For formal privacy complaints or detailed inquiries, contact our Privacy Officer at [email protected]
12. Complaints Process
If you have concerns about how we handle your personal information:
- Contact us directly using the information above
- We will investigate and respond within 30 days
- If unsatisfied, you may contact the Australian Privacy Commissioner: